SEO/Web Marketing Specialist

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Company Name Scribendi
Location Chatham, Ontario, Canada
Date Posted November 8, 2017
Category Information Technology, Communications and Entertainment
Job Type Full-Time

Description

Scribendi seeks an enthusiastic, motivated, analytical, and results-driven superstar to join our marketing team. We are looking for a passionate individual with strong knowledge of SEO, internet marketing, and web development to help develop and execute our digital marketing strategy in order to support the expansion and growth of the company.
On a day-to-day basis, you will use your skills and creativity to solve web marketing challenges pertaining to communications, branding, SEO, and creative design. If you are obsessed with website conversion rates, UX, and SEO, this job is for you!

WHO YOU ARE

Required
• Have a bachelor's degree in marketing, computer science, or a related field
• Have expert knowledge of SEO strategies and techniques and HTML and web technologies
• Have a proven history of success in SEO and are up to date with the latest trends and best practices in SEO
• Have a passion for search engine technologies and algorithms
• Have expertise in and an understanding of web marketing tools and platforms (e.g., Google AdWords, Google Analytics, Google Optimize, SEMrush)
• Have web design and development skills

Preferred
• Have a strong analytical background with extensive experience in synthesizing data into actionable results in a direct-to-consumer ecommerce environment
• Have experience with social media advertising
• Have expertise in Adobe Creative Cloud (especially Photoshop, InDesign, and Illustrator)
• Can read and write Chinese (a major plus)

WHAT YOU WILL DO
• Work with the executive team, marketing team, and web developers to design, implement, and execute a company-wide SEO marketing strategy
• Monitor and analyze SEO tracking and reporting
• Optimize website conversion rates and increase company ROI
• Assist with new product development and service promotions
• Support the executive team by analyzing data, identifying trends, and sharing insights to achieve marketing targets
• Work closely with other departments to identify high-value customer segments, tailor online marketing content, and optimize landing pages for paid search engine marketing campaigns
• Continually seek out additional opportunities and new methods to advance the Scribendi brand in the marketplace

ABOUT THE COMPANY
Founded in 1997, Scribendi is a pioneering internet-based language company that offers document revision services to clients in all sectors, including business, academia, and publishing. For 20 years, we have cultivated our reputation as a leader in the editing industry, helping native English speakers, as well as those speaking English as a second language, to communicate clearly and effectively, regardless of their field, location, or level of language proficiency. Today, Scribendi is a fast-growing, profitable online company with a network of over 300 professional freelance editors processing hundreds of orders per day.
Headquartered in Chatham, Ontario, we offer a collaborative corporate culture that encourages creativity and innovation. We value our employees and empower them with opportunities to learn and experiment with new technologies and industry-best practices, ensuring they continually build their skill sets and remain challenged.
We work hard but also emphasize work–life balance: we offer flexible work schedules, comprehensive medical and dental benefits, a wellness allowance, an employee assistance plan, personal and vacation time, opportunities to make meaningful contributions to the community, and monthly social gatherings.
Overlooking the scenic Thames River, Chatham offers low-cost living and promotes an active, outdoor lifestyle in beautiful rural surroundings, with easy access to an international airport. Here, you can escape the fast pace and stress of city life while still pursuing your career. This is your chance to join an energetic, motivated team and to contribute to rewarding projects in a dynamic corporate culture founded on flexibility and continuous learning.

Scribendi is committed to equal opportunity employment. If you require accommodation during the recruitment and selection process, please let us know.”

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